Use campaign targeting to choose who can see your ads and where they can appear. You can combine location, platform, and custom audience targeting in a campaign. Choose a guide for the targeting criteria you want to configure.
Location targeting
Choose the countries, regions, or Markets where your campaign can deliver. See Location Targeting to find location IDs and use them in a campaign.
Platform targeting
Choose the ChatGPT apps and web browsers where your campaign can deliver. See Platform Targeting for supported platform values, examples, and how to update or clear a platform selection.
Custom audiences
Include customer or prospect lists in campaign targeting, or exclude audiences you don’t want to reach. See Custom Audiences for audience inclusion, exclusion, and eligibility requirements.
Campaign creation
Pass your criteria in the targeting object when you create or update a campaign.
Each guide explains its fields, defaults, and examples. For the campaign request
and response fields, see Campaigns.